In a time when many Generation Xers (Americans born between 1965-1981) are becoming the family caregiver to their baby boomer or silent generation parent, the

Online Reviews heavily influence consumer decision making and they have an impact on your community’s local search rankings. By making the effort to increase your

Because more and more older adults reaching retirement age, the senior living industry is very competitive right now. McKnight Senior Living’s helpful blog recently outlined

If you don’t think it’s important for your community to have reviews on Google, think again! According to a new study performed by BrightLocal, Google

Online directories are comprehensive platforms that allow users to learn about and directly contact businesses. In the senior care industry, there are generally two types

Looking for Part 1? Click here. Phase 2: Shopping Around After someone has done their initial research and narrowed down the type of care they

Approximately 76% of baby boomers who are searching for senior care are looking online, and they’re primarily using Google. We know that this Boomer generation

What is the first thing a potential resident will see when they Google your senior living community? They see the star ratings and reviews in

Let’s Create a Google Maps Marketing Strategy That Dominates Local Results The time has come for you to begin your Google Maps marketing. With over

It’s worth the time and effort to ask for a review. Online reviews are important for your business because families searching for your services rely